Services
Rachael helps organizations navigate complexity with clarity—bringing strategic focus, operational insight, and data-driven execution to every engagement. Whether you're launching, scaling, or repositioning, she can offer tailored support to help you move faster, smarter, and with greater impact.
Book a complimentary 15-minute discovery call to explore how she can help.
Strategic Market Positioning
For startups, growth-stage companies, and innovation teams
Go-To-Market Strategy & Business Roadmapping
Develop comprehensive go-to-market strategies and launch roadmaps, including market analysis, value proposition refinement, customer segmentation, and execution plans.
When to engage: Launching a new product, entering a new market, or repositioning your business for growth.
Market Landscape & Competitive Intelligence
Conduct deep market and competitive analyses to uncover white space opportunities, identify strategic risks, and inform business decision-making.
When to engage: Preparing for investment, refining growth strategy, or evaluating expansion opportunities.
Identify inefficiencies and bridge process gaps to optimize business operations.
When to engage: When your organization is scaling quickly, facing operational bottlenecks, or struggling with inefficiencies that slow growth and execution.
Operational Strategy & Business Alignment
Strategic Program Design & Implementation
Translate vision into action by designing and overseeing cross-functional initiatives — from pilot programs to enterprise-scale transformations.
When to engage: Moving from strategy to execution or coordinating multi-stakeholder projects
Design tailored strategies for market expansion, partnership development, and new revenue streams.
When to engage: Expanding into new sectors or geographies, scaling beyond initial traction, or exploring M&A opportunities.
Growth & Expansion Strategy
AI & Technical Strategy
For organizations seeking to harness data and emerging technologies
Build roadmaps that align AI, automation, and data science capabilities with organizational goals, translating complex technologies into clear business value.
When to engage: Planning to integrate AI or data science into your core operations.
AI & Data Science Integration
Technical Translation for Leadership
Bridge the gap between technical teams and decision-makers by translating complex analyses into clear, actionable insights for leadership.
When to engage: When leadership needs to make strategic decisions based on complex data or technical input.
Emerging Tech Scouting & Application
Identify high-impact technologies (e.g., AI, quantum computing, synthetic biology) and design pilot strategies to evaluate and integrate them into your organization.
When to engage: Exploring how emerging technologies can transform your business model or operations.
Public Relations & Communications
For executives, founders, and organizations building visibility and authority
Investor Communication & Fundraising Strategy
Craft compelling investor narratives, pitch decks, and data-backed messaging that resonate with funding audiences and drive successful raises.
When to engage: Seeking investment, preparing for a funding round, or refining your investor relations approach.
Executive Ghostwriting & Content Creation
Craft articles, white papers, newsletters, and social content that amplify your expertise and influence.
When to engage: Seeking to build credibility or grow your audience through content.
Thought Leadership Strategy & Positioning
Define your unique perspective and position your voice or brand as a recognized authority in your field.
When to engage: Elevating executive visibility or shaping an organizational narrative.
Speaking & Event Strategy
Source and secure speaking engagements, webinars, and podcasts, with support from pitch development to slide deck creation and coaching.
When to engage: Building executive visibility or showcasing expertise on key stages.
Engagement Models
Strategic Deep Dive
What: A 90-minute focused, collaborative session designed to uncover opportunities, define priorities, and deliver a tailored strategic roadmap.
Includes:
• A 90-min Zoom or-in person consult
• Pre-call questionnaire
• Summary brief with recommendations
Ideal For: Early-stage startups, solo founders, internal innovation teams
Growth Strategy Sprint
What: Two 60-min strategy sessions over 1-2 weeks offering decision support and execution guidance to keep initiatives on track..
Includes:
• 2 strategy sessions (1 hr each)
• Audit of one key business area (e.g., GTM, ops, or pitch deck)
• Action roadmap
Ideal For: Pre-Series A startups, internal pilot programs or initiatives
Custom Consulting Project
What: Tailored, end-to-end consulting support for complex projects such as AI integration, product launch planning, or organizational transformation.
Includes:
• Discovery + proposal
• Statement of Work
• Milestone-based billing
Ideal For: Corporate teams and funded startups
Fractional Strategy Advisor
What: Receive on-going part-time strategic executive advising, integrating deeply with leadership to drive long-term growth and innovation.
Includes:
• 10 consulting hours/month
• Priority scheduling
• Monthly insights & reporting
• Slack/Phone/Email access
Ideal For: Growth-stage companies, founder teams, venture groups
Optional Add-Ons
What: Select one or more of the following to add-on to any above service.
Pitch deck audit
Workflow or reporting frameworks design
PR/Interview readiness